Our Process

Clear enough to follow. Flexible enough for real projects.

A website does not move exactly like an apparel order, and a brand project does not move exactly like an event package. The steps below are the common thread.

Start a Project
  1. 01Discovery

    What are you trying to accomplish? Who is it for? What exists already? What matters most?

  2. 02Creative direction

    We shape the idea and decide what the project actually needs.

  3. 03Design

    We develop the visual work and get the direction approved.

  4. 04Choose the solution

    Products, platform, materials, vendor, production method or technical path are selected around the approved idea.

  5. 05Execute

    We coordinate the people and work needed to bring it to completion.

  6. 06Quality control

    We compare the finished work to what was approved and protect the creative intent.

  7. 07Deliver, launch + keep going

    The project is handed off or launched, and the details stay easier to pick up again for reorders, updates and future work.

The method comes after the need.

Printing, embroidery, development, hosting, integrations, signage and specialist production are execution choices. We choose them because they fit the job.